This spring YouTube plans to allow video creators to establish online access to their videos (by subscription). As the quotation from unnamed source states, the YouTube authorities have signed an agreement with a number of video creators for paid channels building up.
The first paid TV will be available to users in the second quarter of this year. The subscription will cost $1 - $5 per month. The new product will probably be presented at the Digital Content New Fronts conference, which is usually held in late April. An exhibit is a place where media companies such as YouTube, AOL and Yahoo show off their new possibilities in the online video industry.
In addition to periodic content (channels), YouTube is considering to share a paid access to content libraries and to live events.
According to ZDNet, YouTube spokesperson claimed: “We have long maintained that different content requires different types of payment models.” Advertising revenues on YouTube can serve a sufficient base for the development of channels embracing 2-3 employees. However, when it comes to small channels a different payment option will be required.